Beats and Anitta #NeverAlone
Beats has everything to celebrate Sex Day. But, the quarantine was posing a dilemma for single women: is it possible to feel pleasure alone?
The boss Anitta and a team of pleasant people came to say: Yes! Being with yourself means being #NeverAlone.
The boss Anitta and a team of pleasant people came to say: Yes! Being with yourself means being #NeverAlone.
︎My role:
Idea and concept.
Idea and concept.
20 minutes of a necessary chat
︎︎︎︎︎︎︎︎︎
And a looooooot
of content
︎︎︎︎︎︎︎︎︎ ![](https://freight.cargo.site/t/original/i/d9e4c46e878a2edbfa8c261c4045f34a43ba0364296b09409fe879a5ffcb2dc7/Screen-Shot-2021-05-13-at-09.16.08.png)
Women loved
︎︎︎︎︎︎︎︎︎![](https://freight.cargo.site/t/original/i/24c50f6a35a2d38c274873e1cbf481fdfbd33b3d0e79f953ce266bd9ad2251ad/Beats_Reactions_pasta.001.png)
![](https://freight.cargo.site/t/original/i/a322afc69742485782a0381943e4ce899f875924fdd22c25f5a4f8753628f914/Beats_Reactions_pasta.002.png)
![](https://freight.cargo.site/t/original/i/18224cc6ed940044741700a0a38ca90c0c0429ac197200701bd8a4b9b1adb7b4/Beats_Reactions_pasta.003.png)
![](https://freight.cargo.site/t/original/i/8deccd0b865d5993d7ea34fe77fe9646ef3d9888c32fa39eb23e8e1ae47898e6/Beats_Reactions_pasta.012.png)
![](https://freight.cargo.site/t/original/i/fefa0bea865d95ecead9cbbebc713010d31c5174d5860e4c07127666f25689c3/Beats_Reactions_pasta.011.png)
![](https://freight.cargo.site/t/original/i/60afe567c63d0014e330fc1242aed6475f11af2fa94a12a3880cd085d3acd08e/Beats_Reactions_pasta.010.png)
![](https://freight.cargo.site/t/original/i/66c771eb5761e21f4922a88e075f55da65facb1f5e632d57bd582137722dd5b6/Beats_Reactions_pasta.009.png)
![](https://freight.cargo.site/t/original/i/a4d08a7f89b4e4c144ba085b2ee093e0d5369deefda42dd60093c6a816b27388/Beats_Reactions_pasta.008.png)
![](https://freight.cargo.site/t/original/i/d61cb797a0924c9759720187627967e73ae84aa28b58d64fde326751e8f00a59/Beats_Reactions_pasta.007.png)
![](https://freight.cargo.site/t/original/i/cd0c09fcfa8f3616be34a7e53d2d67f8dd5ea87dc30e891474a97c7bfd8bd83b/Beats_Reactions_pasta.006.png)
![](https://freight.cargo.site/t/original/i/65efc8e88d6e7ea847867c275666e9c0ae8e05781eaf443d7b6ca30e3e5a5335/Beats_Reactions_pasta.005.png)
![](https://freight.cargo.site/t/original/i/24c43d969ca93228610daa6a3b49468556b2d378c1be841242d92ef283e7dd04/Beats_Reactions_pasta.004.png)
And, of course, it made the news.
︎︎︎︎︎︎︎︎︎
UOL | QUEM | Geek Publicitário | B9 | Propmark
Revista Yatch | Ad News | O Fuxico | ABC da Comunicação
![](https://freight.cargo.site/t/original/i/498f65259889cd9b4c761b317440fa2b3e2930d34e5ed7c5b1c6e8f77d13f81d/Screen-Shot-2021-05-13-at-09.05.10.png)
![](https://freight.cargo.site/t/original/i/5dea395aba7bb707c956f6a6a56bd17dc4658fc5fe7740a55a29b1e2dee2e1f8/Screen-Shot-2021-05-13-at-09.05.20.png)
![](https://freight.cargo.site/t/original/i/8082ba44370c60409ad62ab0d8151c5be63e6d432213f3e4faac515f617db6c7/Beats_influs_box.001.jpeg)
![](https://freight.cargo.site/t/original/i/3635e5ce7c621c696da9442dfb6c18e562b2ba65e9c1310f4a3bd8a400ec765f/Beats_influs_box.002.jpeg)
Ag: Mutato Draftline
Creatives: Alessandra Muccillo, Gheisa Lessa, Laíza Negrão e Felipe Banjo
Cw: Laíza Negrão
AD: Felipe Lecina Banjo